Starting tomorrow #ilCliente, promoted by the Banking Association. In the two days of online works, this year open to everyone on a digital platform, the point about new business development strategies also with a view to sustainability
The relationship with customers is developing more and more also with a view to sustainability. This is one of the main themes that will be at the center of the conference starting tomorrow #ilCliente, the annual event promoted by Abi, dedicated to customer relations. Banks, market operators, businesses, technology companies, fintechs, and academics will discuss the evolution of the retail world, the scenarios for the new decade, the news and trends underway, also in light of the impacts caused by the pandemic in progress. Aimed in particular at financial market operators, those who work in marketing and communication, the two-day event is for the first time open to everyone, free of charge, available on an online platform.
"In the banking world we are witnessing a rapid evolution of financial solutions and customer service models, increasingly innovative as well as with increasing environmental and social value - explains Giovanni Pirovano, Vice President of Banca Mediolanum, Member of the Abi Executive Committee with delegation to Innovation and Sustainability, anticipating the themes of the Abi #ilCliente conference "- Banks are strengthening their ability to support the growing demand for sustainable finance, in a European framework in which public and private commitment to an economy capable of making the transition towards sustainable models in environmental (including climate) and social terms ".
The integration of ESG factors (English acronym Environment, Social and Corporate Governance) in financing and investment choices represents one of the most innovative evolutions for the banking sector, both in terms of opportunities and in the assessment and management of the potential financial risks involved low sustainability profiles of the counterparties. In particular, on the opening day of the Abi #ilCliente conference, experts and operators in the sector will discuss: how to adapt the offer to the demand for products that can be classified as ESG (i.e. able to provide financial support to economic activities having a particularly positive impact on both environmental objectives - including those of contrasting and adapting to climate change - and social objectives); how to equip oneself in terms of organization and skills in view of the upcoming entry into force of rules aimed at supporting the customer with new types of information for a better understanding of the ESG characteristics of the various products and projects towards which to direct one's savings; how to promote the full development of sustainable finance in consideration of the obstacles - already reported by the European institutions - that must be removed.