Eataly, ambassador of high Italian gastronomic quality and international symbol of Made in Italy, announces the partnership with Ducati Corse in the 2024 MotoGP World Championship.
"Eataly and Ducati represent Italian excellence in the world and we are proud to be able to support the team in the 2024 season now upon us" – comments Andrea Cipolloni, Group CEO Eataly. – “We are starting this new path with a company and with people with whom we share many values. Through this alliance we want to further enhance our international vocation which has allowed us to be present with our flagship stores in 15 countries around the world. "
"Eataly, like Ducati, is a brand that acts as an ambassador for Made in Italy around the world and with which we share values such as an orientation towards quality and excellence", – adds Claudio Domenicali, CEO of Ducati Motor Holding. “We are proud to have them by our side in this MotoGP season that is about to begin, partnerships like this further motivate us to give our best on circuits around the world".
The agreement with Ducati Corse provides for the presence of the Eataly brand on the right shoulder of the suits of the World Champion Francesco Bagnaia and Enea Bastianini, official riders of the Ducati Lenovo Team, inside the garage and in the Hospitality area. Furthermore, Eataly will be present at events dedicated to Made in Italy which will be organized within the Official Hospitality on the occasion of some competitions.
Everything is therefore ready to take to the track in the first GP of the season which will take place in Qatar from 8 to 10 March.