BNL Gruppo BNP Paribas and SACE, which together with SIMEST is the export and internationalization hub of the CDP Group, have completed a loan transaction from 700mila euro to support the international growth plans of the well-known luxury luggage brand Bric's .
The credit line, provided by BNL and guaranteed by SACE, is aimed at supporting the costs associated with the expansion of the Como group on foreign markets, in particular Europe, Asia and the United States. Bric's has always been oriented towards international markets, as demonstrated by the long-standing relationships with SIMEST, which has supported the company in its expansion plans in North America.
"Thanks to the support of SACE SIMEST, we have been able to successfully face the expansion of our company in foreign markets, particularly in the United States where we have seen the fame of the Bric's brand grow more and more," said the CEO Maria Angela Briccola-. "In particular, the support of SIMEST in the previous years 2008 was fundamental to face the economic difficulties of the current financial crisis".
Bric's, a historic company in the Lake Como area, is active in the 1952 production of luggage, travel bags, leather saddlery. The company, which is aimed at a medium-high market segment, conveying key values such as quality, craftsmanship and functionality, has become over the years a leading brand in the sector. With an international soul, Bric's is present through its numerous points of sale both in Italy and abroad, particularly in Germany, China, the United States and South Korea, where it makes over 50% of its turnover.
